Tag Archives: Magento Developers Sydney

9 Secrets To Assure Your Magento Store Gets More Sales

Magento eCommerce

Struggling to get enough sales for your Magento-built eCommerce store?  

It might be plagued with too many conversion killers. Flat CTAs, slow load times, wrong social media integration are some worth mentioning.  

If you are a smart eCommerce player, then thwart these conversion killers and optimise your site for ultimate conversions. While you need to get yourself some well-versed Magento eCommerce developers from a reputed eCommerce development firm to ensure that, also make sure the store developed will give your customers a reason to keep coming back.

Australia is becoming an eCommerce powerhouse So, isn’t it obvious that the eCommerce marketplace is now filled with more challenges with millions of alike webstores swarming across the internet? Clearly, to get a firm position in the market, you need to be out-of-the-box with your store and its selling strategies.

While you have Magento, the world’s most flexible eCommerce platform to develop a thriving and revenue-driven store, you need to nurture its customisation options rightly to let it battle out the conversion killers.

Here we’ve discussed how.

Advanced tips for conversion optimisation with Magento development services

 

  • Work on the loading speed

Magento eCommerce

In 2018, there’s truly no place for a slow eCommerce website. In fact, shoppers don’t have that patience to wait and speed is also about creating the first impression about the site.

Hitting on the statistics, Neil Patel mentioned that speed is a killer. 79% of web shoppers who have trouble with website performance say they won’t return to the site to buy again and around 44% of them would tell a friend if they had a poor experience shopping online.”

So, what should be the right stroke of strategy to get your site’s loading speed as less as possible, i.e. with 2-3 seconds.

  • Optimise the sizes of images, including that of products using pro tools like Cloudinary, Cloudfare, Imageoptim or JPEGmini.  
  • Compress the CSS and JS files
  • Cache each of the pages in their latest versions so that browsers need to generate them every time users visit the pages
  • Get a CDN or Content Delivery Network which will spatially distribute your pages to the end users
  • Use less number of 301 redirects.
  •  Making the site mobile-responsive

Magento eCommerce

We are living in the mobile-first era, where 50% of the millennials prefer buying online, and that too via their mobile phones.

statistics

Image Sourceamasty

While making your Magento eCommerce store mobile-friendly will help you score well in SERP rankings, it will also grab more customers, by luring the mobile users. So, with the world experiencing a growing number of mobile users, you are sure to get more buyers and hence more conversions.

As Magento 2.0 is by default designed to make sites responsive, regardless of the devices, make sure your store is migrated to it from the earlier version. Another way to do that is by using responsive themes like Argento or Magento Mobile HTML5 Theme.

  • Improved search features

Magento eCommerce

Implementing improved search techniques for your visitors will push them to convert. As a matter of fact, most buyers use the internal site search to find a product instead of searching the same on Google. Also, there are 200% likely chances that a site searcher will convert to a buyer.

Following that, the search feature of an eCommerce site plays the role of a catalyst in the performance of a site. Thus, you need to be sure that the search field of your site is providing visitors with the most relevant results.

Some quick ways to achieve that.

  • Faster appearance of results with autocomplete
  • Autocorrect and spelling suggestions
  • Not one but many relevant, related product recommendations
  • Advanced filtering with application of multiple filters

So, as you build your site, forget not to ask your hired Magento developer to apply these effective search mechanisms by integrating AJAX search algorithms.

  • Integrate multiple options for payments

Magento eCommerce

eCommerce trend has preoccupied the retail business sector in Australia, with an overwhelming number of online shoppers. But, what’s crucial in making their digital shopping experiences more better is making every facility of shopping seamless and digitised.

Online payment system with more than one mode of payment is hence said to be an integral feature required in every eCommerce store. Besides cash-on-delivery, they crave for options for all forms credit/debit cards payment, eWallet payment, and even option like ‘Buy Now, Pay Later’.

Fortunately, Magento is bundled by default with all the conventional as well as premium payment methods. Its authentic and most secured payment gateways are:

  • Authorise.Net
  • PayPal
  • Braintree
  • Amazon Payments
  • Stripe
  • Be transparent in displaying stocks

Magento eCommerce

When you’re transparent to the customers about what you hold in stock, it helps them avoid any dilemma. Listing any product, but not having it in stock also creates a negative impact on the store and they might not visit again!  

So, you need to make product displays in your site transparent with texts like ‘Sold Out”, “1 Left in Stock”, “Stocks Coming Soon”,  etc.

  • Incorporate a feature for Newsletters signup

Magento eCommerce

Creating and sending newsletter to the customers is a great driving factor for sales in your eCommerce site. By showing up your target customers the new products you’ve launched, or offers on board, or any personalised product recommendation, you are giving them a clear reason to visit your store and buy something.

A part of email marketing, it can push up your sales effectively! All you need is to have a clear segment in your site for Newsletters signup with a vivid and attractive form to be filled by the customers.

  • Checkout process must be simple

Magento eCommerce

“Shoppers demand a frictionless end-to-end shopping experience, with easy access across all devices, simple payment options and convenience across all touch points.”

While most eCommerce players are working hard on strategies for that, optimising the checkout process is a hard nut to crack.  It is the lengthiest and most annoying stage of shopping for the buyers. Highly impatient beings, they even tend to leave the cart when checkout asks too much information to enter.

One great way to avoid the wearisome checkout is to get your site plugged in with One Step Checkout extension from the Magento marketplace and provide buyers with a simple, user-friendly and short checkout process.  

Also, configuring the store with “Guest Checkout Option” can be a major turn-on for your site in converting all the first-time visitors.

  • Place all your Flagship products on the homepage

Magento eCommerce

To make sure all your visitors are going to stay and snoop out to other pages, promote all your flagship products on the homepage of your Magento store. The concept is purely based on customer behavioural traits.  

Showcasing a bunch of products, eye-soothing offers, promo deals, etc. creates an impression in the buyers’ minds that you have more than your competitors. This persuades them to explore your site more.

  • Creation of ‘Wish List’ feature

Magento eCommerce

Buyers look for feasibility while purchasing a product. It might be the case that they have liked a product, but wish to buy it later after exploring more in the same category. As a store owner, you must provide them an option to save one or more favourite items in a ‘Wish List” or in the cart which they wish to purchase later.

While configuring the Wishlist feature is pretty easy in Magento, you need to make sure that the buyers can add maximum products to it.

One bonus tip: Put rich content

This one is based on the trending phenomenon of content marketing. All forms of marketing over digital platforms now involves distribution of rich, meaningful content and eCommerce segment is not aloof from that. Thereupon, while getting your Magento eCommerce site developed, emphasise embedding high-value content with vivid product descriptions, purposeful videos and clear images.

Blogging is also a canonical content marketing channel and eCommerce sites should have a blog section.

Closing thought

Making your eCommerce just beautiful isn’t sufficient. The success of an eCommerce site lies only on its ability to convert visitors into committed buyers.

If you want to apply these tricks of conversion optimisation for your running Magento store, our very own team of seasoned Magento developers at PHPProgrammers will be happy to help you. We are a pioneered Magento eCommerce development company in Sydney and will help you identify the major loopholes in your Magento site’s functioning and get these implemented.

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These Modern Magento Themes Are Just What Your Online Store Was Looking For

Magento ThemesI’m sure all of you have heard about online e-commerce stores…you know, the modern stores that have come off age, catering to the needs of the present-day customers who love the idea of shopping from the comforts of their offices and homes.

With such a large number of online stores thriving on the Internet, with respect to their specific industry niche, most businesses are being forced to adopt a different approach for attracting clients and customers to their setup. One possible way out of this mess is working at the technical base. A flat-designed Magento theme is one option that is worth exploring.

Do you wish to update the looks on your existing e-commerce website? Are you looking to build a new online store for your business? Then here are some modern Magento themes that you must make best use of. Flat in design, they are incorporated with some great features such as RTL language support, mega menus, integration of social media, blog modules, responsive layout design, Google fonts, Bootstrap Integration, and a lot more.

 

 

Brave

Brave

The new Brave Magento theme has been recently introduced in the market by yestheme.com. It comes with all necessary features that not only help in setting up an eye-catching corporate website but maybe successfully implemented in the design of a high-tech online store. You get four amazing colors on this theme. Moreover, with unlimited color schemes and a flexible layout, this theme allows great scope for customization. Get the online store of your dreams with the use of this fascinating Magento theme.

 

 

Innova

Innova

A responsive multipurpose Magento theme, Innova is well-suited as a fully customizable option. For every kind of Magento store that offers compatibility on all devices, this theme makes for the appropriate choice. Innova is a general purpose responsive theme which is well suited for even the heaviest of Magento store designs. Customize this theme for a fixed width or full width layout of your choice.

 

GFashion

GFashion

Change the complete look of your website based on the awesome abilities of this great Magento theme. Modify the colors of your website from the comforts of your admin panel without requiring any form of alteration in code. With numerous great features such as a powerful admin option, completely responsive mobile design, mega menu options, and numerous AJAX extensions, this theme will serve in creating an online store with truly great looks.

 

 

HT MilanMode

HT MilanMode

If you are looking to build a beautiful fashion website, the HT MilanMode theme will come in very handy. An extremely customizable option for the development of Magento websites, it comes with a powerful built-in theme framework. The theme is built in accordance to the Modern UI Design and features a neat, stylish, and simple layout. For e-commerce websites that deal with furniture, fashion, flowers, cosmetics, beauty, and jewelry, this theme is a great choice. Moreover, the flexibility of MilanMode allows creation of unlimited theme styles without so much as a fight!

SM Sport

SM Sport

A flat Magento theme, it features such great options as social media integration, Cloud Zoom, brand sliders, mega menu options, Bootstrap integration, unlimited colors, a responsive layout, blog supports, and a lot more.

 

 

Janu

Janu

What you get with this flat Magento theme is an array of excellent features such as social media integration, Cloud Zoom, Bootstrap Integration, mega menu, numerous static blocks, a   responsive layout, and a whole lot more.

 


Go Global With These 5 Premium Responsive Themes From Magento

Magento open sourceMagento is increasingly evolving into the preferred e-commerce platform for most online merchants around the world. An open source platform based on the use of MySQL and PHP, it was developed by Varien. At present Magento ranks as one of the most flexible and powerful platforms for e-commerce site development that is available out there in the market.

Search on any of the available theme markets and you are likely to come across thousands of different Magento themes. While free stores are an option to set the wheels rolling on your online store you will quickly come across the realization that they have their share of limitations- a few too many at that! What’s worse is that these free themes do not have any supporting documentation to go alongside.

For most of the premium theme designers, building themes is their primary source of livelihood. As a result, they strive to go that extra mile and help in building products with a professional look. They are also active on the support system, periodically releasing free upgrades and updates for their themes.

If you want to jump straight into the mix of online business with the use of premium themes, here are some of the best premium Magento themes that you can use to get your e-commerce store off the ground.

1. MA Argona

MA ARGONAA multi-purpose theme from Magento, MA Argona is well suited if your online store has been designed using the Magento Community Edition. Sell luxury goods, furnitures, bikes, and watches from your online store with the use of this theme. Moreover, if you want your e-commerce site to have a nice and clean design, this template will suit you just fine. The theme homepage contains brand sliders and an image slideshow. The footer comes with extra amounts of space where you can show more information about your store website links or address.

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2. Bookstore Magento Theme

Books StoreWould you like your customers to get the feeling of visiting a modern or old bookshop? Do you want them to enjoy the smell of old and new books once again while scouting through a veritable treasure trove? If so, then this premium Magento theme will suit you just fine. A great design styled in the old fashion but integrated with modern features, it pays attention to the smallest of details. As a result this theme is one of the most favoured options for all e-commerce store owners.

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3. Bag Shop Premium

Bag ShopThe Bag Shop Magento theme template is built specifically for setting up an online store that deals in clothes, shoes, and bags. With a number of available options for customization and free extensions this theme is designed based on the HTML and CSS3 codes and is fully responsive. This premium template from Magento comes with three different skin colors, has great Layer Slideshow Modules along with Animation jQuery effects, Google Fonts, and Power Megamenu Modules.

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4. Monster Responsive Magento Theme

MonsterAn easy-to-use but powerful theme made available by Magento, it is the perfect option for your online store if you are selling a variety of items across a large number of genres. It features a large number of useful options, is responsive in nature, and comes with an unlimited option of color schemes.

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5. Indigo Retina and Responsive Magento Theme

IndigoA fully responsive theme from Magento, Indigo is well suited for use on any kind of store. It comes packed with a large number of features you can make best use of for an easy customization. More than just an e-commerce website theme, it is a package you can put to suitable use for the creation of customized subthemes as per your requirements.

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Which other premium responsive theme from Magento do you think would make a nice fit on this list? Feel free to let us know in the comments section below! For all other requirements, contact us by filling up the form alongside.